Our story

Built for MENA. By people who understand MENA.

We built Chatwiser because MENA businesses deserve a chat automation platform that speaks their language — literally.

Our mission

To make chat automation accessible to every business in the Arab world, from a one-person boutique in Jeddah to a regional enterprise in Dubai. We believe no customer message should go unanswered, and no business should need a tech team to set that up.

Why we built it

We watched talented founders and business owners in the region struggle with global chat tools that had no Arabic support, no WhatsApp Business API integration that actually worked, and pricing in USD that made no sense for local markets. The existing options were built for San Francisco and bolted-on for Riyadh. We built Chatwiser the other way around.

What we stand for

Arabic-first, not Arabic-afterthought

Every feature, every flow, every label in Chatwiser is designed with Arabic in mind first. RTL is not a toggle — it's the default.

WhatsApp-first, because your customers are

WhatsApp is the default communication channel for businesses and customers across the Arab world. We treat it as the primary channel, not an add-on.

Transparent pricing in your currency

Prices in SAR, AED, EGP, and JOD. No hidden fees, no FX surprises, no annual lock-in by default.

Simple enough for non-technical teams

You should not need a developer to set up a chatbot. Our visual builder is designed for the person who runs the business, not an engineer.

Official Meta & WhatsApp partner

We are a verified Meta Business Partner with official access to WhatsApp Business API, Facebook Messenger, and Instagram APIs.

Support that speaks your language

Our team is bilingual. Whether you reach out in Arabic or English, you will get a real answer from someone who understands your market.

The team

A small, focused team that has spent years working with MENA businesses on digital growth.

IS

Ihab Salem

Founder & CEO

PT

Product Team

Product & Design

ET

Engineering Team

Engineering

Official partnerships

Chatwiser holds verified Meta Business Partner status — giving you official access to WhatsApp Business API, Facebook Messenger API, and Instagram Graph API with full compliance.

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